Virtual Conference Pivot for 50,000+ Attendees

Global Conferences

The Client & Event

Global, virtual conference with live and on-demand content for 50,000+ attendees over the course of 6 months for a global cloud-based networking company

The Challenge/Goal

After COVID-19 hit, the client had two months to shift an in-person conference to digital. RockIt Events managed this pivot and led the virtual event logistics including in-person event cancellations and negotiations, digital platform selection and management, vendor selection and management, production support, speaker management, integrations, registration, project management, audience engagement and more.

The Results

The virtual event featured Netflix-style, personalized content, professionally produced keynote content, a comedian host, lounges, an interactive innovation zone, breakouts, partner sessions, training and certifications, meetups, an interactive store, “just for fun” elements like live DJ’s, trivia and more! Over 50,000 people registered to attend, and more than 25,000 attendees engaged with the event content on the first day alone.

The Services Provided

  • Registration and cancellations

  • Platform sourcing and management

  • Vendor mangement

  • Speaker management

  • Integrations

  • Audience engagement

Awards

“I hope you all heard how much we appreciate your team and how much we rely on you as our partner (not vendor), to be successful. I think what this team just accomplished was incredible. It was incredible if we took a year to do it, it was incredible if we took 6 months to do it and it was absolutely incredible that we took 2 months to do it. Thank you for putting together such an incredible virtual experience.”